lionel messi in friendly against Girona Sept 16 2020Picture copyright
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The European Court docket of Justice, the EU’s highest courtroom, has dominated that footballer Lionel Messi can register his title as a trademark.

It dismissed an attraction from Spanish biking firm Massi and the EU’s mental property workplace, EUIPO.

The Barcelona footballer first utilized to trademark his surname as a sportswear model in 2011.

However he confronted opposition from Massi, who argued that the similarity between their logos would trigger confusion.

The European Court docket of Justice (ECJ) stated that the star participant’s fame could possibly be taken into consideration when weighing up whether or not the general public would be capable to inform the distinction between the 2 manufacturers.

In doing so, it upheld a ruling by the EU’s Normal Court docket in 2018 that the footballer was too well-known for confusion to come up.

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