Airbnb Inc. is hiring former Apple Inc. design chief Jony Ive and his new agency, LoveFrom, to work on tasks with the home-sharing startup.

The San Francisco-based firm, which is planning to go public later this 12 months, on Wednesday mentioned the multiyear deal shall be a “particular collaboration” that can see Ive and his agency assist develop Airbnb’s inside design crew. In a blog post saying the transfer, Airbnb Chief Government Officer Brian Chesky mentioned he and Ive are longtime mates.

Airbnb has pushed design to distinguish itself within the on-line rental reserving house. The corporate has its personal typeface and highlights redesigns to its web site and cellular apps. It additionally has a Yard group inside its Samara experimental product team that’s growing properties. Ive’s experience in product design may help these efforts.

Subscribe to Business by Design, a weekly publication exploring design’s transformative affect on business and enterprise.

At Apple, Ive was accountable for the design of a number of generations of the iPhone, iPad, Mac and Apple Watch and was referred to as Apple co-founder Steve Jobs’s “non secular associate.” He was additionally key within the design of Apple’s new Cupertino, California campus and redesigns to retail shops.

Ive has additionally pursued private tasks, designing conventional cameras, a diamond ring that bought for over $250,000, a contemporary desk, Christmas tree and loo home equipment. Ive launched his new firm, LoveFrom, with Marc Newson, one other veteran designer who labored on a couple of tasks at Apple.

Airbnb didn’t disclose the monetary particulars of its settlement with Ive. He isn’t the primary former Apple designer to associate with Airbnb. Miklu Silvanto, who labored beneath Ive at Apple for years, was the pinnacle of interplay and industrial design for Airbnb’s Samara group for a couple of 12 months. He left in April.

Ive left Apple final 12 months, and Airbnb is among the first firms to say it’s working with him. Apple beforehand mentioned it could proceed collaborating with Ive by way of his new firm. Angela Ahrendts, who additionally left Apple final 12 months after operating its retail operations, is on Airbnb’s board of directors.

Extra must-read tech coverage from Fortune:


Please enter your comment!
Please enter your name here